About

About

Look, I just like building stuff, and solving problems… in that order. I think this explains why rapid prototyping resonates with me. I’ve always had a passion for solving complex problems, but I’ve never liked to do it the “normal” way. The digital product space is still the Wild West of technology, a place you can imagine an idea, prototype it quickly and cheaply, and bring it to market on your own (or at least with a small, tight team). There’s an ethos you have to follow, sure, but how you do it isn’t as important as that you get it done.

This site is about building stuff, and how I do it. I’m going to cover many different things, both physical and digital builds. The common thread is how I go about the build process. The iterative prototyping approach.

I believe in this cycle. It’s worked for me time and time again.

MAKE - SHOW - MEASURE - LEARN - REACT
MAKE – SHOW – MEASURE – LEARN – REACT

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